![]() Dungeons & Dragons (D&D) and its imitators actually changed the nature of play. The game soon became popular, and other firms published similar games built upon related mechanics but often employing different fantasy settings, from historic battlefields to outer space. They thus created an entirely new way to play, allowing older gamers to immerse themselves in fantasy worlds not unlike children’s imaginative play. ![]() D&D fans everywhere can also get in on the fun by visiting Lay’s on Instagram for the chance to win a Dungeons & Dragons: Honor Among Thieves inspired Lay’s prize pack, including exclusive Lay’s flavors such as Harper’s Ale and Dragon’s Breath.In the 1970s, serious war game players Gary Gygax and Dave Arneson added the concept of role-playing to the strategy games they enjoyed. Watch the exclusive Lay’s content here to learn more about how the potato plays a vital role in the game-turned-movie. The connection created the perfect marketing opportunity to bring even more excitement to the D&D community. Seats are limited and are available on a first come, first serve basis.Īs the number one ingredient in Lay’s, the potato is also the unsung hero of Dungeons & Dragons: Honor Among Thieves. On March 30th, fans can bring a potato in exchange for a free movie ticket at participating Regal locations. Lay’s potato chips is teaming up with Paramount Pictures’ Dungeons & Dragons: Honor Among Thieves and Regal Cinemas to bring fans an exclusive advanced screening of the new movie at six Regal locations around the country, including participating locations in LA, NYC, Chicago, Atlanta, Dallas and Houston.
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